Helping each other help others

Play It Forward Foundations helps in-need, young athletes experience the formative and life-changing opportunities that sports and exercise has to offer and also helps adolescents who have sustained life-altering spine and brain injuries.

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We Collect

We collect used (and new) sports and exercise equipment from individuals and organizations.

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We Re-Purpose

We re-purpose sports and exercise equipment to in-need organizations in urban and rural settings.

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We Collect Funds

We collect funds to assist with the cost of recreational rehab, not covered by insurance, for adolescents with serious spine and brain injuries.

About Reid Owen

Reid Owen co-founded Play It Forward Foundations with his brother and sister with one simple goal: to make youth sports and exercise accessible to every child, regardless of financial circumstances. As lifelong athletes, the siblings saw both sides of the problem—the high cost of equipment that keeps many kids from participating, and the piles of perfectly good gear gathering dust in garages and attics. Reid recognized that this unused equipment still had plenty of life left in it and could transform opportunities for other kids if placed in the right hands.

What began as a small community project has now helped hundreds of young athletes through the collection and redistribution of gently used sports equipment, bicycles, and athletic footwear. The foundation also raises funds to support kids who have experienced traumatic head, neck, and spine injuries not always covered by insurance. Guided by the organization’s motto, “Helping Each Other Help Others,” Reid leads with energy, compassion, and action.

Reid is a natural problem solver and a kid who doesn’t sit still when he sees a need. Whether it’s spotting waste, identifying opportunity, or finding ways to give back, he thrives on making things happen. Outside of his foundation work, he runs several successful ventures—Reid’s Mobile Car Wash, Reid’s Pressure Washing Services, and Cedar by Reid, a custom woodworking business specializing in handcrafted cedar products. A portion of all profits from these businesses is donated to charity, allowing him to keep “playing it forward” year-round.

Reid’s leadership and entrepreneurial spirit continue to shape the foundation’s growth and outreach. His example shows what’s possible when determination, creativity, and compassion meet a clear purpose: giving every kid the chance to play, belong, and thrive.

The Play It Forward Foundations was born.

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Helping each other help others

"I love knowing that equipment I am no longer using is going somewhere it can be used for years to come!"

"Play It Forward is an easy and sensible way to help other young athletes experience sports that they otherwise might
not be able to. It’s great to know I am helping others."

"I love having the opportunity to volunteer for such a great organization. It’s fun and easy and I can basically help out
whenever my schedule allows. It feels so good to give back to my community."

"I am in awe of your passion to help others your age! It is truly inspiring and had me donating immediately to the cause. There's no doubt your heartwarming endeavor will touch so many lives!"

What We've Done

Kids Served

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Value of Donations

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Money Raised

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Number of Patients Served by Recreational Rehab Therapy

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this year at Shepherd Center
Sports Supported by Play It Forward Foundations

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The Average Cost of Equipment for Football, Lacrosse or Hockey

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News & Updates

By the Numbers…

“Children who start participating in sports between ages 6 to 12 have 40% higher test scores, 7 to 8% higher lifetime earnings, a 15% increased likelihood of college attendance”     $147,000,000,000 Estimated medical costs related to obesity…twice the size of the budget for the U.S. Department of Education. 5,000 The annual number of patients…

Bearings Bike Shop

Play It Forward Foundations has partnered with and donates all its donated bikes to Bearings Bike Shop on Atlanta’s Westside. Bearings is a youth development organization that teaches kids how to repair and maintain bikes.  After working in the shop for a prerequisite number of hours, each child has the opportunity to earn their own…

Sports-Specific Footwear Needed!

For many sports, having the right sport-specific footwear is not a luxury or fashion statement, it is a necessity! Cleats on a football or baseball field, basketball shoes, tennis shoes, wrestling shoes, ice/hockey skates and golf spikes…not having access to the appropriate footwear can single-handedly derail a youth’s access to a sport or team experience…

Shepherd Center Adolescent Recreational Rehabilitation Foundation

Shepherd Center is one of the top private, not-for-profit hospital specializing in medical treatment, research and rehabilitation for people with spinal cord injury, brain injury, multiple sclerosis, spine and chronic pain, and other neuromuscular conditions.  Play It Forward Foundations has partnered with Shepherd Center to assist with the cost of the Adolescent Recreational Rehabilitation Therapy…

Sometimes An Obstacle Is So Obvious…and Avoidable

Sometimes the obstacle obstructing the way forward is so obvious…but only after someone has pointed it out to us. One of the single largest barriers that inhibits middle and high school aged female athletes from participating in sports or exercise can be the lack of a proper fitting and functioning athletic bra. At Play It…

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Play It Forward Foundations is a regsitered non-profit 501(c)3 organization. As such, all donations are eligible for taxable deduction treatment.

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